For 30 years, Justin Roff-Marsh’s deep thinking and writing on growth (particularly for industrial organizations) have blazed a trail for others to follow.

Justin is the author of The Machine: A Radical Approach to the Design of the Sales Function. (Winner of Gold in the Sales category of the Axiom Business Book Awards.) Also, a popular mini-book entitled An Ode to Speed: Why a Focus on Cost Makes Organizations Weaker, Less Profitable, and Less Competitive.

Justin is the founder of Ballistix (a boutique management consultancy) and an expert in the Theory of Constraints (a management methodology introduced by Eli Goldratt in his 1984 best seller, The Goal).